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Re: The new US Air Force motto: Those who forget history... - Elf M. Sternberg
Re: The new US Air Force motto: Those who forget history...
I see the Air Force has annouced their new logo and motto.

Enjoy the schadenfreude.

(via Boing Boing)

Current Mood: annoyed annoyed
Current Music: Peter Gabriel, Slowburn

33 comments or Leave a comment
rapier From: rapier Date: March 12th, 2008 09:35 pm (UTC) (Link)
Atrocious. I used to serve in the Air Force. I'm ... surprised and horrified that they'd go this route.

(Though, for the sake of accuracy, their motto is still "Integrity first, service above self, excellence in all we do." This "Above All" business seems like an advertising slogan. But it's still outrageous.)
elfs From: elfs Date: March 12th, 2008 09:47 pm (UTC) (Link)
There's a lot of chatter going about that the phrase "Uber Alles" predated the Nationalist Socialist party and wasn't intended to imply that Germany was "above all other nations." I don't buy it. That's a bit like claiming the swastika is just a Hindu good luck charm. The Nazis have ruined "Uber Alles" (in any language) for everyone, just as they've ruined spiffy black-and-silver for military uniforms, lightning bolt insignias, and a lot of other things they were unfortunately very good at. The design aesthetic of Nazi Germany was so strong that it's put a lot of strong visual impact off limits for several generations-- including mine. Heck, smart designers don't even go near red, black, white and quadrilateral symmetry mixes anymore.

I do not, however, count sh*tty little mustaches as part of that strong design aesthetic.

This is just a bad move on the Air Force's part. The connotations are just too strong; ask the Dead Kennedys. Hopefully, the backlash will be effective.
mundens From: mundens Date: March 13th, 2008 02:02 am (UTC) (Link)
I like our Air Force's motto better!

"Per Ardua Ad Astra!"
(Deleted comment)
cthulu_for_pm From: cthulu_for_pm Date: March 12th, 2008 10:49 pm (UTC) (Link)
Well, if all they mean is that they're in the air and the rest of you aren't...

Nah, I don't believe that, either.
kistha From: kistha Date: March 12th, 2008 11:03 pm (UTC) (Link)
I keep waiting for the rest of it, even with the period.

Above All.

Don't forget to wear clean underwear.


Remember to strap in!

That's just me.
kyriani From: kyriani Date: March 12th, 2008 11:08 pm (UTC) (Link)
That's exactly what I thought when I saw it... "Where's the rest of the ad?"
caprinus From: caprinus Date: March 13th, 2008 12:49 am (UTC) (Link)
Much as I dislike the military, I don't see the problem. It sounds like knee-jerk outrage by people ill-informed about the German language, and I've made a comment to this effect on BB.

The problem, if there is a problem, is that the makers of the slogan failed to anticipate "knee-jerk outrage by ill-informed people" as a possible outcome, not that the slogan genuinely aims to echo some verses of the German national anthem. The USAF should know to walk on eggshells these days, they sure have fucked up a lot of things.

Hey, maybe this is a conscious misdirection? Let's get the US lefties riled up against a ridiculous non-issue so they lose credibility and have less time to address the real crimes of their soldiers? That's just devious enough to be possible.

Edited at 2008-03-13 12:54 am (UTC)
ideaphile From: ideaphile Date: March 13th, 2008 02:08 am (UTC) (Link)

Yes, a knee-jerk reaction, exactly

"Über alles" doesn't translate to "above all".

"Above all" doesn't have any connotations of moral superiority or manifest destiny.

It seems to me that any controversy over this slogan has less to do with the slogan and more to do with people trying too hard to find fault in a military organization that has arguably done more to promote peace and freedom than any other in history.

And besides, we all know that people who post and comment on political topics on Boing Boing tend to be goddamn communist idiots anyway. There's never been any good reason to pay attention to anything they say.

. png

fallenpegasus From: fallenpegasus Date: March 13th, 2008 01:45 am (UTC) (Link)
So? I like it. We can't insist that every ghost of every echo of one of the times that Europe tried to kill itself (and not even the most recent time they tried) must be avoided like it was some old island tribal kapu.

"Above all" is a good motto for an air force.

And black and silver are great colors for a uniform.
tagryn From: tagryn Date: March 13th, 2008 01:43 pm (UTC) (Link)
Well said, agree 100%.
drewkitty From: drewkitty Date: March 13th, 2008 10:33 am (UTC) (Link)

Not Above All

Article 1, Section 8. Powers of Congress. "To declare War, grant Letters of Marque and Reprisal, and make Rules concerning Captures on Land and Water; To raise and support Armies, but no Appropriation of Money to that Use shall be for a longer Term than two Years; To provide and maintain a Navy; To make Rules for the Government and Regulation of the land and naval Forces;"

Article 2, Section 2. "The President shall be Commander in Chief of the Army and Navy of the United States."

Article 6. "This Constitution, and the Laws of the United States which shall be made in Pursuance thereof; and all Treaties made, or which shall be made, under the Authority of the United States, shall be the supreme Law of the Land."

Seems to me that there's a lot the Air Force had better not be above. Congress, the President, the Constitution and the Federal law would be a good start.


As John Adams was the first of many to point out, "I give you a nation of laws, not of men."
gromm From: gromm Date: March 13th, 2008 09:50 pm (UTC) (Link)

Re: Not Above All

They might not be above the law, but they'll certaily be flying over the lawmakers. :)
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From: (Anonymous) Date: January 5th, 2009 12:23 pm (UTC) (Link)

Air Force Motto

So what is it?
You said "I see the Air Force has annouced their new logo and motto."
Leave word so Googlers can find it.
33 comments or Leave a comment